The website uses a combination of human curators and AI algorithms to select and feature artists on their platform. The AI algorithms analyze user data to suggest content based on past behavior and preferences, and to identify which artists generate high levels of engagement. Various parameters are considered, such as an artist’s popularity, engagement, quality, uniqueness, relevance, trendiness, collaborations, connections, and data-driven insights. Natural language processing is used to analyze user feedback and reviews, and social media data is used to determine an artist’s presence and prioritize their content. Human curators make the final decision based on their expertise, and the website assesses an artist’s relevance to current trends or events, collaborations, connections, and audience demographics and behavior.

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